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THE (re)LAUNCH
FRAMEWORK

Kick start your organic marketing with my step-by-step checklist and framework for early-stage business owners

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You can start making organic sales for your business Day 1 by stealing my proven step-by-step checklist and framework that I use to launch new businesses, launch new products or simply just to create buzz online 

Get instant access for just $27 usd 

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What is this mini course about:

In this mini course, you will learn the exact strategies and proven playbook needed to start generating organic sales online. You can use this framework as a pre launch strategy for your new business or new products, or simply to create online buzz online. 

This course is designed for early-stage founders like you, ready to conquer overwhelm and generate sales organically. It's for you if: 

✅ You have inventory to sell but struggling with marketing and sales

✅ You’re pre-launch and wanting to get on top of your launch plan

✅ You want a step-by-step checklist to take action on 

✅ You're swamped in overwhelm and don't know what to do everyday 

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“Doone's clarity and vision are unparalleled. She relentlessly develops her skills, seeks knowledge, and reshapes her mindset based on what's working (and what's not) to get things done efficiently and harmoniously - and has a damn good time while doing it. She is a breath of fresh air and a strategic weapon for anyone who needs to streamline, innovate and practically execute projects that fuel business growth.” - Tori Lazar

COURSE CURRICULUM

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Is this the year for your business glow up?

It’s super overwhelming being a founder. I get it. A few years ago I was building my own ecommerce brand and I was Struggling. (With a capital S!)

😓 I had all this stock that wasn’t selling.
😓 I was throwing things at the wall in every direction.
😓 I lit money on fire working with different agencies.
😓 And I got burnt out and overwhelmed AF.

And the worst part was that I felt like such a failure. I’d started the business because I wanted more freedom, I wanted more control over my days. And I wanted excitement!

But the reality was: solo founder, late nights, early mornings, and a sense of overwhelm that was practically my constant companion and BFF. If that sounds familiar, you're not alone.

Eventually I got the brand to 6 figures in revenue by fine tuning my strategy and asking a lottttttt of questions (hey, Female Startup Club!) - but it was a drain.

Since then I’ve soaked up the wisdom from 600+ powerhouse female founders who've transformed their ecommerce dreams into 7, 8, even 9-figure realities.

And I set out to develop a proven playbook based on my own experience & what I’ve learned since. (I call it personal + aggregated wisdom) It’s for ecommerce founders who feel just like I did.

 

Who just need a step-by-step plan to follow to keep them on track, motivated - and getting results.

 

And I still use this playbook on repeat to this day. (I used it to launch my book last year with great success!).

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The (re)Launch Framework

Use our proven framework and checklist to take daily action towards your goals, and start generating organic sales online. 

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Now... What's included in
The (re)Launch Framework mini
course? 

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💸 Our proven, step-by-step framework you can start using right away. Simply follow the prompts, tweak your checklist and start taking daily action

💸 Exact templates & examples you can use for your outreach

💸 BONUS: Email marketing starter kit for your must-have email automations 

💸 BONUS: Masterclass series on organic marketing

💸 BONUS: Your copy of Your Hype Girl book 

💸 BONUS: Master resource for tools and tradeshows 

💸 BONUS: Every book & podcast recommended on FSC

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Hey, I’m Doone -                                  Nice to meet you 

I’ve spent the last 15+ years working in digital marketing and ecommerce.

 

From running social media at Australia’s largest (and most successful!) online retailer The Iconic, to working with huge global media brands like Snapchat and IMG in organic social media, building my own successful direct-to-consumer business to 6 figures and now having interviewed 600+ of the top players in ecommerce, I've created a corner of the internet to educate and empower early stage business owners - Female Startup Club.

 

I’m on a mission to help advance women-in-progress through education, my personal insights and everything I'm learning from the top minds in business.  

FAQ

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